India’s First Full-StackDPDP Compliance & Privacy Governance Platform
Automate Consent, Data Principal Rights, PII Governance, Incident Management & Third-Party Risk - in One Intelligent Privacy Stack.
Built for the DPDP Act, engineered for enterprises, trusted by data fiduciaries, and designed for India’s new privacy era.
Recognised for Privacy Innovation.
Trusted by India’s Leading Enterprises.
50+
Enterprises
Trust Privy
10+PB
Personal Data
Discovered & Governed
500M+
People
Privacy Rights Protected
2B+
Consents Records
Governed in Real Time
Winner of NeGD-DPDP Innovation Challenge
Key Awards
Recognised for turning privacy intent into real-world implementation.
Trust & Privacy Platform of the Year
Data Privacy Product of the Year
Privacy Technology Leadership Award
Certifications & Industry Recognition
Backed by global standards and recognised by leading industry platforms.
Powering DPDP Implementation Across 50+ Enterprises
- Banks
- Insurance
- eCommerce
- Logistics
- Retail
- Healthcare
- SaaS
- Fintech
The View from Your Privacy Control Tower
Privy gives enterprises a complete 360° view of privacy operations through 3 pillars and 7 connected modules, all powered by one intelligent layer that ties everything together.
Consent Lifecycle
Management
Manage consent, preferences, data principal rights, and cookie compliance across customer journeys.
Includes :
- Consent Governance Platform
- Data Principal Rights Management
- Cookie Manager
Continuous Compliance
& Risk Management
Keep privacy processes under control through structured assessments, incident workflows, and vendor risk governance.
Includes :
- Privacy Impact Assessments
- Incident Management
- Third-Party Risk Management
Personal Data Discovery & Governance
Discover, classify, map, and govern personal data across systems, applications, vendors, and business processes.
Includes :
- Data Discovery and Classification, including Endpoints
- Data Security Posture Management (DSPM)
- Auto Data Lineage
- Privacy Enhancing Technologies (PETs)
Meet Privy's AI Compliance Co‑Pilot
AI Compliance Co-Pilot scans journeys, detects gaps, and keeps your privacy ecosystem audit-ready, thus connecting everything together.
How Privy compares to the DPDPA platforms you're likely evaluating
Here's the difference that matters. Evaluate on substance, not sales decks.
Fast Indian PII classification, backed by 15+ years of experience handling Indian PII and broader endpoint coverage.
Regex-based classification with limited Indian PII support and endpoint coverage.
Connects risk assessments to business processes for actionable, continuous risk governance.
Isolated DPIAs remain documentation without process-level linkage.
Real-time visibility into processor obligations, contracts, SLAs and emerging risks.
Vendor oversight largely stops at DPIAs, missing ongoing accountability.
Fast breach response workflows to support 72-hour notification timelines and regulatory requirements.
Management
Limited workflows risk missed notifications, language requirements and deadlines.
Seamlessly tracks requests across processors, with automated coordination to meet timelines and reduce manual follow-ups.
Basic request tracking leaves processor coordination manual, increasing delays and penalty risk.
Localised consent experiences across 22 Indian languages, with accurate translations and configurable consent flows.
Basic banners and poor translations can fail regulatory and user-experience requirements.
Links consent across touchpoints with immutable logs, processor tagging and versioning for audit-ready traceability.
Generic consent disconnected from products and services, with limited log traceability.
Why Enterprises Choose Privy
Full-Stack Privacy and Data Governance
Privy connects privacy, data protection, AI governance, security controls, consent, rights, incidents, and third-party risk into one operating model.
First-Time-Right Execution
Privy brings proven implementation experience, regulatory understanding, and execution frameworks to help enterprises reduce risk and accelerate DPDP readiness.
Demonstrable Defence
Privy helps organisations move beyond policy-level compliance by creating evidence-backed governance that can withstand regulatory, audit, and stakeholder scrutiny.
Execution at Speed
Privy translates regulatory obligations into operational workflows through automation, standardisation, and scalable implementation models.
Institutionalised Accountability
Privy helps enterprises define ownership, governance structures, decision rights, approval flows, and auditable privacy processes.
ROI on Privacy
Privy helps enterprises reduce manual effort, improve governance efficiency, strengthen trust, and maximise the value of privacy investments.
Full-Stack Privacy and Data Governance
Privy connects privacy, data protection, AI governance, security controls, consent, rights, incidents, and third-party risk into one operating model.
First-Time-Right Execution
Privy brings proven implementation experience, regulatory understanding, and execution frameworks to help enterprises reduce risk and accelerate DPDP readiness.
Demonstrable Defence
Privy helps organisations move beyond policy-level compliance by creating evidence-backed governance that can withstand regulatory, audit, and stakeholder scrutiny.
Execution at Speed
Privy translates regulatory obligations into operational workflows through automation, standardisation, and scalable implementation models.
Institutionalised Accountability
Privy helps enterprises define ownership, governance structures, decision rights, approval flows, and auditable privacy processes.
ROI on Privacy
Privy helps enterprises reduce manual effort, improve governance efficiency, strengthen trust, and maximise the value of privacy investments.
Voice of the Customers & Awards
It has been very good experience working with you and IDfy team. Selecting a privacy technology partner requires more than evaluating product capabilities. We valued IDfy's understanding of the DPDP landscape and its experience of working with the evolving privacy needs of financial institutions.
Jitendra Jadhwani
Sr Vice President - Cyber Security
Privacy governance is increasingly becoming a technology and business priority. Privy's approach stood out for its focus on bringing regulatory requirements and practical privacy management together in a structured way.
Ravendra Singh
Head - Engineering & Architecture
DPDP compliance brings both regulatory and operational considerations for financial institutions. Our conversations with the Privy team demonstrated a practical understanding of these requirements and how they translate into enterprise environments.
Prashant Deshpande
Chief Information Security Officer & Data Protection Officer
Privacy and governance are continuing to evolve as boardroom priorities across organisations. Throughout our engagement, discussions with the Privy team have been grounded in a clear understanding of regulatory expectations and the practical considerations involved in operationalising them.
Shruti Bagri
Manager - Legal and Compliance
Many important initiatives require balancing structure with practicality. We've appreciated the collaborative nature of discussions with the Privy team and the effort to understand how decisions translate into day-to-day operations.
Nilanjan Ghose
Chief Compliance and Administrative Officer
Balancing compliance and customer experience has always been important for us. With Privy, we now have a compliant and transparent consent management system that not only ensures regulatory alignment but also delivers a smoother experience for our users. It gives us the confidence to manage consent effectively while offering customers the clarity and control they deserve.
Sayed Suleman
CTO
We have evaluated various solutions and shortlisted IDfy as they have helped with deciphering the DPDPA guidelines and providing the tech solution, which has led to a longstanding partnership.
Praveen Mishra
CISO & SVP
At Axis Bank, data privacy and customer trust are our top priorities. Our collaboration with Privy marks a significant step toward strengthening compliance while enhancing customer experience.
N. Balaji
President & Head - Business Intelligence Unit (BIU)
FAQs
Questions to put to every platform on your list, including us.
Rarely on the law. Across 50+ enterprise implementations, Privy by IDfy has seen delays come from timing, ownership and sequence: the right team joining late, nobody owning the whole journey, and security reviews or data discovery happening after design instead of before.
You need to find it, but don’t wait for a perfect map. In 50+ enterprises, the map almost always grows once scanning begins: forgotten systems, old files, spreadsheets. Start with priority systems and expand while the rest of the work moves ahead.
Pattern matching catches the obvious fields. Privy looks at context, so it also finds personal data where it usually hides in Indian enterprises: documents, scans, images and unstructured files, across cloud, SaaS, endpoints and on-prem systems.
Deleting a record isn’t one click. The data sits in several systems, backups and vendors, and some older systems can’t delete at all. Privy first maps what each system can remove, automates what it can, and tracks the rest as managed steps with proof.