With the Digital Personal Data Protection (DPDP) Rules being out in 2025, Indian companies are facing increased pressure from the regulatory bodies to impose stronger data privacy practices. This rule comes with a penalty of ₹250 crore upon non-adherence, thereby making the outdated compliance and consent checkboxes irrelevant. The DPDP rules, at their core, focus on the management of user consent by making sure that its collection, tracking, and verification are done with utmost transparency. This can be achieved with the help of platforms called consent management platforms.
In this blog, we will discuss the top 5 consent management platforms in India that can help you become DPDP compliant and will also do a comparative analysis for you to make a wiser and better decision.
Top 5 Consent Management Platforms (CMPs) in India
- Privy
- Gotrust
- Concur
- Onetrust
- Zoop
- Privy- India’s first full-stack DPDP compliance & privacy governance platform
- End-to-end DPDPA-aligned consent governance workflows
- Consent lifecycle automation with immutable and verifiable audit trails (via Consent Shield)
- Multilingual consent notices in 22 Eighth Schedule languages
- Automated RoPA generation & sectoral regulation mapping (RBI, SEBI, IRDAI, etc.)
- Built-in adapters for all consent managers & API-first design
- Inspect AI for automated compliance gap assessments of digital journeys
- Cookie Manager with deep cookie scanning, categorization & customizable banners.
- Structured + unstructured data support for comprehensive governance
- GoTrust
- Concur
- OneTrust
- Zoop
Privy is a purpose-built consent governance suite designed specifically for Indian enterprises navigating the complexities of the Digital Personal Data Protection Act (DPDPA). Unlike generic global CMPs, Privy offers deep alignment with India’s regulatory landscape, end-to-end consent lifecycle automation, sectoral rule configuration, and multilingual support across 22 Indian languages. Its Consent Governance Platform (CGP) lets organizations design granular, compliant consent notices, automate RoPA, manage data processors, and maintain tamper-proof consent artifacts through its consent shield, complete with SHA-256 hashing, versioning, and digital signatures. Combined with Privy’s intelligent Cookie Manager and Inspect AI (an AI-powered compliance copilot for real-time digital journey assessments), the platform delivers a holistic ecosystem for privacy compliance. As Indian organizations increasingly treat privacy as a competitive differentiator, Privy is rapidly establishing itself as one of India’s most advanced and reliable consent management solutions.
Whether you're a fast-scaling startup, a regulated enterprise, or a privacy-driven digital-first brand, Privy equips you with the tools to stay compliant, transparent, and fully customer-centric.
What makes Privy truly stand out is that it's not just a tool for collecting user consent, it’s a full-stack governance engine. From configuring multilingual notices and handling revocation or re-consent to automating audit trails, conducting journey-level compliance checks, and managing cookies seamlessly across websites, Privy brings enterprise-grade infrastructure and intelligence to every touchpoint of data collection.
Key Features:
Also Read:The Digital Mandate: A Comprehensive DPDP Act Compliance Checklist for Indian Businesses
GoTrust is a preference and consent management platform that is designed to help companies navigate the complexities of data privacy regulations while enhancing engagement and user trust. It not just automates the management, collection, and tracking of user consent but also ensures global compliance with various data privacy laws such as DPDP, GDPR, and CCPA.
Concur is a SaaS platform built for Indian organisations to comply with the DPDP rules. Concur helps in the alignment with the DPDP rules, providing multilingual support similar to Privy, along with flexible APIs for simple website, enterprise, and mobile app integration. The platform promotes real-time consent orchestration along with data discovery and grievance redressal workflows.
OneTrust is a global player helping companies in privacy management, compliance, and data protection. It supports privacy laws such as CCPA (California), GDPR (Europe), and now India’s DPDPA. Basis the needs of the companies, they can pick and choose the range of modules offered by OneTrust. OneTrust is built to scale growing data privacy and compliance needs, along with managing privacy workflows and third-party vendors.
Zoop is a consent management platform that uses AI as a tactical asset to analyse user behaviour and suggest consent formats that have a higher probability of opting in. Zoop is one of the leading SaaS companies helping with local and international privacy laws.
How to choose the top consent management platform
It’s extremely imperative and crucial for the business to choose the right consent management platform as per their requirements and necessities. Some of the pointers that you should look into are user dashboards, multilingual capacity, consent lifecycle management in real-time, security, and encryption. These are some of the basic pointers to start with. We have also done a detailed analysis on how to choose the right consent management platform for your enterprise that will help you comply with the DPDP rules easily and smoothly.
Privy provides you with everything that a consent management platform should have to ensure your enterprise is always DPDP compliant. Want to take your privacy game a notch higher before the 18-month timeline ends? Reach out to us at shivani@idfy.com.
Summing It Up
Choosing the right consent management platform in India is extremely important for maintaining transparency, ensuring compliance, and building trust among users because trust matters. As demand for privacy and data protection laws increases, enterprises need to explore DPDP-compliant consent management platforms. It is imperative to choose the platform that aligns with your business requirements, scalability goals, and regulatory needs. By evaluating several factors, such as compliance features, security, user experience, and integration capabilities, enterprises can choose the best consent management platform that fits their needs.
With Privy we are exactly solving this for India. Get in touch with us at shivani@idfy.com. to take control over your data with India’s most trusted DPDP compliance platform. We will keep you updated with the latest updates pertaining to the DPDP rules and how it's going to impact your business. Stay glued to this space for more information on data, privacy, compliance, and all things DPDP.