Move Fast.
Don't Break Trust.
Speed is your superpower. Fraud is your kryptonite. We help you onboard in seconds while keeping the bad guys out. Because fintech moves at internet speed, and so should your verification stack.
We Know Your Pain Points
(Because we've solved them for everyone else)
Speed vs. Security
Users expect instant approvals. Regulators demand thorough checks. Your current KYC takes 10 minutes. Users drop off at 30 seconds.
Fraud at Scale
You're growing 10x year-over-year. So are fraudsters targeting you. Manual reviews don't scale. False positives kill conversion.
Regulatory Whiplash
RBI guidelines evolve. DPDPA is coming. Your compliance team is two people and a prayer. Audits are terrifying.
Thin-File Customers
Your target market has no credit history. Traditional scoring fails. You're leaving revenue on the table or taking blind risks.
Integration Hell
Your tech stack is held together with duct tape and API calls. Every new vendor means weeks of integration. Your engineers are burnt out.
Unit Economics
Every rupee counts. KYC costs eat into margins. Fraud losses destroy profitability. Investors want to see the path to unit economics.
The IDfy Way: Banking Solutions That Actually Work
Comprehensive, compliant, and ridiculously easy to integrate
Instant Digital Onboarding
From Click to Customer in <60 Seconds
API-first KYC that doesn't slow you down. Aadhaar eKYC, PAN verification, bank account validation—all in milliseconds.
Sub-200ms APIs: Faster than your users can blink
Mobile-first UX: Works on any device, any network
Smart fallbacks: Multiple verification paths for max conversion
White-label ready: Your brand, our infrastructure
Real impact:
Leading BNPL increased conversion by 40% with instant verification
AI-Powered Fraud Prevention
Stop Fraud Without Stopping Growth
Machine learning models trained on 400M+ records. Catch synthetic identities, document tampering, and account takeovers in real-time.
Liveness detection: Deepfakes don't stand a chance
Device fingerprinting: Track patterns across sessions
Behavioral analytics: Spot anomalies before they cost you
Real-time scoring: Accept good users, block bad actors
Real impact:
Leading BNPL increased conversion by 40% with instant verification
Credit & Risk Intelligence
Lend to More People, Lose Less Money
Go beyond CIBIL scores. Bank statement analysis, income verification, and alternative data signals for better credit decisions.
Transaction intelligence: AI-powered bank statement analysis
Income verification: Salary, ITR, GST—all automated
Alternative data: Score thin-file customers confidently
Predictive models: Forecast defaults before they happen
Real impact:
Leading BNPL increased conversion by 40% with instant verification
Developer-First APIs
Ship Faster, Integrate Easier
RESTful APIs that your engineers will actually enjoy using. Comprehensive docs, SDKs in 6+ languages, and sandbox environments.
One API, 140+ checks: Consolidate your verification stack
Postman-ready: Test in minutes, not days
Webhooks & callbacks: Real-time updates, zero polling
99.9% uptime: Your engineers can sleep at night
Real impact:
Leading BNPL increased conversion by 40% with instant verification
The headwinds slowing down life insurance growth
(Hint: It's not just the technology)
Speed to Market
Go from API key to production in days, not months. Pre-built workflows, no-code options, and white-label UX.
Built to Scale
From 100 to 100,000 verifications per day. Auto-scaling infrastructure that grows with your user base.
Compliance Baked In
RBI guidelines, DPDPA readiness, complete audit trails. Pass audits without breaking a sweat.
Startup-Friendly Pricing
Pay-as-you-grow pricing. No hidden fees. Volume discounts as you scale. Investor-friendly unit economics.
Dedicated Support
Slack channel with our team. Technical account managers. Priority support when you need it most.
Battle-Tested
400M+ verifications processed. Every edge case you can imagine, we've handled. Twice.
Trust that delivers.
Building digital trust across India’s consumer goods ecosystem.
Voice of the customers & awards
Kirti Patil
CTO
Abhinav Puneeth
Director
Sameer Jadhav
Vice President
Amarendra Nath Mishra
Group CHRO, Hero Enterprise
Devrat Singh
Senior Product Manager, Blackbuck
Kirti Patil
CTO
Abhinav Puneeth
Director
Sameer Jadhav
Vice President
Amarendra Nath Mishra
Group CHRO, Hero Enterprise
Devrat Singh
Senior Product Manager, Blackbuck
Kirti Patil
CTO
Abhinav Puneeth
Director
Sameer Jadhav
Vice President
Amarendra Nath Mishra
Group CHRO, Hero Enterprise
Devrat Singh
Senior Product Manager, Blackbuck
